nvdaily.com link to home page

Traffic | Weather | Mobile Edition
Archives | Subscribe | Guide to the Daily

Local News arrow City of Winchester arrow Shenandoah University

| 0 | 0 Comments

SU unveils new signature brand

* Breaking News

If local news is breaking and you know about it:
* Call Us: 800-296-5137
* E-mail Us
* Upload Your Photos

WINCHESTER -- Shenandoah University officials unveiled the college's new signature as part of an effort to "live the brand."

President Tracy Fitzsimmons spoke about the university's logo and wordmark and explained what it means to "live the brand" at a press conference on the campus Thursday.

Groups of undergraduate and graduate students, faculty and staff during the 2009-2010 academic year sat in on multiple discussions with the branding agency, Educational Marketing Group, about what the university is and isn't, according to a press release. Input from the meetings went into the development of the brand and graphic identity, the release states.

Shenandoah's history and "picturesque" location inspired the logo. The crest, a traditional symbol of academic quality and strength, recalls the stained-glass windows in the United Methodist Church in Dayton. The design within the crest depicts the mountains and rivers of the university's home in the Shenandoah Valley. The stars in the evening sky come from the Native American meaning of the Shenandoah - "Daughter of the Stars" -- and represent the two places the university has occupied during its 135-year history, originally in Dayton and now Winchester. The year below the horizon reflects the university's founding date.

Visit www.su.edu for more information about the university.

Leave a comment

What do you think?

(You may use HTML tags for style)


Comments that are posted on nvdaily.com represent the opinion of the commenter and not the Northern Virginia Daily/nvdaily.com.

Comments that contain Web addresses, e-mail addresses, personal attacks, name-calling or personal information considered by the editor to be inappropriate for posting here will not be posted.

Commenters agree to abide by our COMMENTS POLICY when posting. Questions? E-mail us at info@nvdaily.com.


Local News Sections

2010: Year in Review Agriculture Apple Blossom Festival Basye Berryville Big Picture Bob Wooten Books Boyce Breaking News Business Business Spotlight City of Winchester Civil War Clarke County Cockfighting Case College Corrections Courthouse Notes Courts & Legal News Crime & Public Safety Economy and Jobs Edinburg Edward N. Bell Entertainment Entertainment Spotlight Environment Fall 2010 Farms Feature Photos Featured Festivals Financial Fire & Rescue Fort Valley Frederick County Front Royal General Assembly Hard Times Health History Holidays Homes In The Spotlight Jody Lynn Bradley Justin Shane Slater Ledger Legislation Library Livestock Local Government Local Markets Local Sports Matt Pallister Maurertown Media Middletown Military & Veterans Moms Mt. Jackson New Market New Market Fire Department Page County Pets & Animals Politics Power Line Quicksburg Religion School News Shenandoah County Shenandoah National Park Shenandoah University Solar Farm Staff Picks Star Tannery Stephens City Strasburg Swine Flu Technology The Year in Review Toms Brook Tourism Traffic & Transportation Upcoming Events Video In The Spotlight volunteer agencies Volunteer Rescue Squads Warren County Weather Woodstock

News | Sports | Business | Lifestyle | Obituaries | Opinion | Multimedia| Entertainment | Homes | Classifieds
Guide to the Daily: Advertise | Circulation | Contact Us | NIE | Place a Classified | Privacy Policy | Subscribe

Copyright © The Northern Virginia Daily | nvdaily.com | 152 N. Holliday St., Strasburg, Va. 22657 | (800) 296-5137

Best Small Daily Newspaper in Virginia!

nvdaily.com | seeshenandoah.com