Hola Shenandoah festival planned for Oct. 26

By Ryan Cornell

Billing itself as the first multicultural festival held at the Shenandoah County Fairgrounds, the Latin-themed Hola Shenandoah Valley Festival will feature live música and ethnic cuisine from 11 a.m. to 9 p.m. Oct. 26.

The event is hosted by the Society for Diversity in Leadership, previously known as the Society of Latino and American Entrepreneurs that formed this summer. Jorge Gutierrez, founder and current president of the organization, said he hopes to make this inaugural festival an annual event.

Hola Shenandoah comes just one month after Cville Sabroso, the first Latin American music and folkloric dance festival in Charlottesville. But rather than keep it to Woodstock residents, Gutierrez said he wants to attract visitors from farther away.

“To define successful, we want to have folks as far as Harrisonburg, Berryville and Winchester come and visit,” he said. “Charlottesville was strictly local. Our goal is to make it for the entire valley, not just the county.”

The festival is scheduled to have horses performing a stepping show. Gutierrez said he plans to have a keynote speaker present at the festival’s opening ceremony at 11 a.m.

Mariachi, salsa, Latin and bluegrass music will be performed by live bands and there will be a DJ throughout the day, he said. Spanish, Mexican, American and Italian foods will be served.

Tickets are $10 for general admission, $7 for veterans and $3 for children younger than 12.

For more information, contact Jorge Gutierrez at 540-459-3221 or jorge@bmocgroup.com.

Contact staff writer Ryan Cornell at 540-465-5137 ext. 164, or rcornell@nvdaily.com