Business Ledger

Jenna French

Marketing college

Jenna French, director of tourism and marketing for Shenandoah County, joined more than 300 tourism industry professionals from across the United States for the Southeast Tourism Society’s 26th annual Marketing College on May 14-19.

STS Marketing College is a professional development program that, for one week each year, turns the facilities at the University of North Georgia in Dahlonega, GA into specialized classrooms to teach travel marketing. This year’s attendees were also treated to a special appearance by two of the Harlem Globetrotters during a reception hosted by the college.

Course topics included digital marketing, media relations, customer service, tourism advertising, vacation research and crisis management.


Trilogy at Lake Frederick in Frederick County has been named one of 50 of the best master-planned communities in the United States in the July/August issue of Where To Retire’s biennial list.

The list focused on communities rather than locales and featured first-person testimonials by current residents. Trilogy and Colonial Heritage in Williamsburg were the only communities in Virginia to be recognized.

Only communities with established neighborhoods with enough acreage to build at least a year’s supply of homes were chosen. The communities are in 18 states, and home prices begin at $80,000 and go upward of $3 million, with 38 of those named starting at less than $300,000.

State Farm

State Farm Agent Doug Veach has earned the designation chartered adviser for Senior Living CASL from The American College in Bryn Mawr, Pennsylvania.

Candidates must complete a minimum of five courses and 10 hours of supervised examination and fulfill stringent experience and ethics requirements. It is the only credential for financial advisers serving mature Americans that is approved for usage by financial advisers in all 50 states.

He is now qualified to provide advice on a broad range of financial topics including health insurance, long-term care financing, pension planning, trusts, Medicare and Medicaid supplemental planning, financial and estate planning.

Veach has been a State Farm agent since 1984. His office is located at 910 S. Main St, Woodstock.